Today I did an interview with a lovely lady from the communications and media area of where I work. I did this to promote the efforts I am making with the Live Below The Line challenge, but also to promote the efforts of two other staff members who I also know are undertaking the same challenge. Brothers (ok to be exact - sisters) in arms, so to speak.
As I drove home this evening I was pondering on why exactly I did the interview. The honest answer is for the exposure and hopefully that will result in more sponsorship. Some may think I am doing it with ulterior motives in mind - but they are mostly wrong. I did it to get the sponsorship up, to raise awareness for the challenge and the cause and to try and help out others, but deep down there is a selfish part of me that is benefiting from doing something worthwhile.
I havent done anything for charity (bar the odd donation here and there) for a long time - and over the past couple of weeks, as I have actively started promoting the event, I must admit I've got a real kick out of doing something good. In turn this has made me reflect on the other good things I do - not least my job and how what I do does make the world a better place - even if it'll take some time for any change to be seen.
Sometimes as you move from day to day, week to week, pay packet to pay packet, its important to stop and realise that you are making a difference - and frankly this challenge is doing just that for me. So yes, there is an ulterior motive floating around - but I'm OK with that.
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Promoting a charity event has changed over the years. I remember as a kid selling raffle tickets door to door. But these says its social media this and crowdfunding that everyone is doing.
Thankfully I'm at an age where the internet isnt a complete mystery to me and although I dont know everything I know enough to realise that if you want to get a message out there. Its a lot easier than it was 20 years ago. I've facebooked (is facebook a verb as well as a noun?), tweeted, blogged, yammered and emailed. So for the final push I've turned to the limited number of news sources I have peripheral access to which includes my work. Fingers crossed it helps with the sponsorship - but my thanks anyway to those who feel its an interesting enough story to publish and read.
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